Case Studies.
Because Experience Matters.

Case Studies.
Because Experience Matters.

Case Studies.
Because Experience Matters.

Case Studies.
Because Experience Matters.

Here are some of the projects I've worked on recently. Growth is not an accident. It is the result of great strategic planning plus disciplined execution.

8 Months

Average Engagement Length

8 Months

Average Engagement Length

8 Months

Average Engagement Length

8 Months

Average Engagement Length

£1M

Average Business Revenue

£1M

Average Business Revenue

£1M

Average Business Revenue

£1M

Average Business Revenue

100%

Client Satisfaction

100%

Client Satisfaction

100%

Tasks

100%

Client Satisfaction

Example Projects

Example Projects

Example Projects

Example Projects

Marketing Hire Project

Ecom brand (£2M AR) had scaled too quickly and wanted to bring marketing in-house. The founder was spending all his time managing agencies who were overpromising and under-delivering. I helped transition away from 3 seperate agencies and bring marketing efforts in-house, ensuring we had the right people in the right seats with no interuption to performance. Client: Ecom Brand (Fashion) Timeframe: 12 Weeks Result: 4/4 successful hires. Increased MER. £8k payroll saved.

Marketing Hire Project

Ecom brand (£2M AR) had scaled too quickly and wanted to bring marketing in-house. The founder was spending all his time managing agencies who were overpromising and under-delivering. I helped transition away from 3 seperate agencies and bring marketing efforts in-house, ensuring we had the right people in the right seats with no interuption to performance. Client: Ecom Brand (Fashion) Timeframe: 12 Weeks Result: 4/4 successful hires. Increased MER. £8k payroll saved.

Marketing Hire Project

Ecom brand (£2M AR) had scaled too quickly and wanted to bring marketing in-house. The founder was spending all his time managing agencies who were overpromising and under-delivering. I helped transition away from 3 seperate agencies and bring marketing efforts in-house, ensuring we had the right people in the right seats with no interuption to performance. Client: Ecom Brand (Fashion) Timeframe: 12 Weeks Result: 4/4 successful hires. Increased MER. £8k payroll saved.

Marketing Hire Project

Ecom brand (£2M AR) had scaled too quickly and wanted to bring marketing in-house. The founder was spending all his time managing agencies who were overpromising and under-delivering. I helped transition away from 3 seperate agencies and bring marketing efforts in-house, ensuring we had the right people in the right seats with no interuption to performance. Client: Ecom Brand (Fashion) Timeframe: 12 Weeks Result: 4/4 successful hires. Increased MER. £8k payroll saved.

Marketing Process Mapping & SOP's

Performance Marketing Agency struggling to execute thier own marketing efforts and experiencing high churn. I helped process map all thier marketing efforts by channel and created internal SOP's for every channel. This streamlined delivery for clients, created better reporting and service, and created capacity for thier own lead gen with the same # of employees. Client: Performance Marketing Agency Timeframe: 3 Months Result: £275k worth of pipeline. Client satisfaction at a 9.2/10.

Created Marketing Reporting

Creator (876k followers) had no way of measuring any marketing efforts, just creating content and hoping for the best. He was monetising via a high ticket offer. So we optimised his tech stack, added tracking (UTMs) and created a centralised dashboard automatically pulling in key KPI's. This meant he could better allocate marketing budget, focus on what was driving results and have more control over business performance. Client: Instagram Creator (Fitness) Timeframe: 12 Days Result: Time & Sanity saved. 132% YoY Growth.

No Inter-departmenal Communication

Ecom brand (£4M ARR) experienced rapid growth, but the communication between Finance, Marketing, Operations was causing re-occuring issues affecting performance... Out of stocks, cash flow issues, delayed launches, overstocks. I created a bi-weekly cadnece and created a centralised dashboard to extract key data from each party during a products lifecycle. We optimised the Stock & Cash Conversion Cycles. Timeframe: Ongoing Result: 90% Launch Success Rate. £200k+ efficiency saving.

No Inter-departmenal Communication

Ecom brand (£4M ARR) experienced rapid growth, but the communication between Finance, Marketing, Operations was causing re-occuring issues affecting performance... Out of stocks, cash flow issues, delayed launches, overstocks. I created a bi-weekly cadnece and created a centralised dashboard to extract key data from each party during a products lifecycle. We optimised the Stock & Cash Conversion Cycles. Timeframe: Ongoing Result: 90% Launch Success Rate. £200k+ efficiency saving.

No Inter-departmenal Communication

Ecom brand (£4M ARR) experienced rapid growth, but the communication between Finance, Marketing, Operations was causing re-occuring issues affecting performance... Out of stocks, cash flow issues, delayed launches, overstocks. I created a bi-weekly cadnece and created a centralised dashboard to extract key data from each party during a products lifecycle. We optimised the Stock & Cash Conversion Cycles. Timeframe: Ongoing Result: 90% Launch Success Rate. £200k+ efficiency saving.

No Inter-departmenal Communication

Ecom brand (£4M ARR) experienced rapid growth, but the communication between Finance, Marketing, Operations was causing re-occuring issues affecting performance... Out of stocks, cash flow issues, delayed launches, overstocks. I created a bi-weekly cadnece and created a centralised dashboard to extract key data from each party during a products lifecycle. We optimised the Stock & Cash Conversion Cycles. Timeframe: Ongoing Result: 90% Launch Success Rate. £200k+ efficiency saving.

Improve ROAS from 2.1 to >3

Ecom brand spending £100k per month across Meta & Google, but would always lose efficiency when attempting to scale. I completed an audit - consolidated advertising efforts with the media buyer, focused advertising on hero products and introduced a creative testing framework. Now comfortably increasing spend whilst testing a new channel. Client: Ecom Brand (Sporting Equipment) Timeframe: 60 Days Result: £132k spend at 3 ROAS.

Improve ROAS from 2.1 to >3

Ecom brand spending £100k per month across Meta & Google, but would always lose efficiency when attempting to scale. I completed an audit - consolidated advertising efforts with the media buyer, focused advertising on hero products and introduced a creative testing framework. Now comfortably increasing spend whilst testing a new channel. Client: Ecom Brand (Sporting Equipment) Timeframe: 60 Days Result: £132k spend at 3 ROAS.

Improve ROAS from 2.1 to >3

Ecom brand spending £100k per month across Meta & Google, but would always lose efficiency when attempting to scale. I completed an audit - consolidated advertising efforts with the media buyer, focused advertising on hero products and introduced a creative testing framework. Now comfortably increasing spend whilst testing a new channel. Client: Ecom Brand (Sporting Equipment) Timeframe: 60 Days Result: £132k spend at 3 ROAS.

Improve ROAS from 2.1 to >3

Ecom brand spending £100k per month across Meta & Google, but would always lose efficiency when attempting to scale. I completed an audit - consolidated advertising efforts with the media buyer, focused advertising on hero products and introduced a creative testing framework. Now comfortably increasing spend whilst testing a new channel. Client: Ecom Brand (Sporting Equipment) Timeframe: 60 Days Result: £132k spend at 3 ROAS.

Physcology Based Conversion Project

8-Figure Ecom brand struggling with intense competition, stale marketing and rising acquisition costs. Wanted a fresh insight on positioning, acquisition efforts and overall marketing activity. The leadership & marketing team completed my signature "Resonance Training™". We conducted in dept research of our best customers, audited all key data points and created a strategic testing framework. Timeframe: Ongoing Results: MRR has increased by 112%. Marketing team have more clarity and better decision making processes. 24% uplift in customer satisfaction.

Physcology Based Conversion Project

8-Figure Ecom brand struggling with intense competition, stale marketing and rising acquisition costs. Wanted a fresh insight on positioning, acquisition efforts and overall marketing activity. The leadership & marketing team completed my signature "Resonance Training™". We conducted in dept research of our best customers, audited all key data points and created a strategic testing framework. Timeframe: Ongoing Results: MRR has increased by 112%. Marketing team have more clarity and better decision making processes. 24% uplift in customer satisfaction.

Physcology Based Conversion Project

8-Figure Ecom brand struggling with intense competition, stale marketing and rising acquisition costs. Wanted a fresh insight on positioning, acquisition efforts and overall marketing activity. The leadership & marketing team completed my signature "Resonance Training™". We conducted in dept research of our best customers, audited all key data points and created a strategic testing framework. Timeframe: Ongoing Results: MRR has increased by 112%. Marketing team have more clarity and better decision making processes. 24% uplift in customer satisfaction.

Physcology Based Conversion Project

8-Figure Ecom brand struggling with intense competition, stale marketing and rising acquisition costs. Wanted a fresh insight on positioning, acquisition efforts and overall marketing activity. The leadership & marketing team completed my signature "Resonance Training™". We conducted in dept research of our best customers, audited all key data points and created a strategic testing framework. Timeframe: Ongoing Results: MRR has increased by 112%. Marketing team have more clarity and better decision making processes. 24% uplift in customer satisfaction.

Additional Resources/Trainings

Additional Resources/Trainings

Additional Resources/Trainings

Additional Resources/Trainings

01

Marketing Templates

21+ Notions/Sheet Templates

01

Marketing Templates

21+ Notions/Sheet Templates

01

Marketing Templates

21+ Notions/Sheet Templates

01

Marketing Templates

21+ Notions/Sheet Templates

02

The Resonance Training™

My Signature Marketing Training

03

Growth Marketing Principles

Channel by Channel Best Practice PDF's

04

Marketing Operating System

The Framework Of A High Performing Marketing Team

05

Annual Planning > Monthly Goals/KPI's

45 Minute Video Training

06

Bonus: Network Introductions

CFO's, CTO's, Agencies, & MORE...

06

Bonus: Network Introductions

CFO's, CTO's, Agencies, & MORE...

06

Bonus: Network Introductions

CFO's, CTO's, Agencies, & MORE...

06

Bonus: Network Introductions

CFO's, CTO's, Agencies, & MORE...

Areas Of Services

Areas Of Services

Areas Of Services

Areas Of Services

Marketing Performance

Increasing Revenue, Profit and Marketing Efficiency so you can focus on your area of expertise without worry.

Minimum 6-weeks

Marketing Strategy

Results-driven GTM or Multi-Channel Marketing Strategies built for growth. Specific to YOU and your current business.

Minimum 8-weeks

Marketing Reporting

Clear and transparent automated reporting ensuring what matters is measured and managed.

1 - 2 weeks

Founder Clarity

Growth means different things to different people. I ensure Marketing aligns with what you want.

3-6 Months

Marketing Hires

Getting the right people in the right seats, with clear roles, responsibilities and outputs.

Minimum 8-weeks

Marketing Workflows & SOP's

Everyone knows what they're doing and what you want to happen, happens when it should.

2 weeks +

Investment

Investment

Investment

Investment

Solo

Starts at £2495

One Off Project

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Solo

Starts at £2495

One Off Project

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Solo

Starts at £2495

One Off Project

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Solo

Starts at £2495

One Off Project

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Group

Starts at £5,000 p/m

Fractional CMO Retainers

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Group

Starts at £5,000 p/m

Fractional CMO Retainers

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Group

Starts at £5,000 p/m

Fractional CMO Retainers

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Group

Starts at £5,000 p/m

Fractional CMO Retainers

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Mentorship

£1997

The Resonance Training™

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Mentorship

£1997

The Resonance Training™

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Mentorship

£1997

The Resonance Training™

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Mentorship

£1997

The Resonance Training™

5h of online lessons

Practice Workbook

Lifetime Updates

Community Access

Bi-Weekly AMA Sessions

1:1 Personal Work

Frequently Asked Questions

Frequently Asked Questions

Frequently Asked Questions

Frequently Asked Questions

Is Lift Customizable?

Is Lift Customizable?

Is Lift Customizable?

Is Lift Customizable?

I want to claim 3 free months of Framer Pro subscription

I want to claim 3 free months of Framer Pro subscription

I want to claim 3 free months of Framer Pro subscription

I want to claim 3 free months of Framer Pro subscription

Can I become an affiliate and earn comissions from your digital products?

Can I become an affiliate and earn comissions from your digital products?

Can I become an affiliate and earn comissions from your digital products?

Can I become an affiliate and earn comissions from your digital products?

Are there any discounts?

Are there any discounts?

Are there any discounts?

Are there any discounts?

Testimonials

Testimonials

Testimonials

Testimonials

I was hesitant to try this product at first, but now I'm so glad I did. It's made such a positive impact on my everyday life

Sarah Johnson

@SarahJ_7

I've been using this product for a few weeks now and I'm already seeing amazing results. It's truly a game-changer!

John Smith

@JSmith

If you're looking for a great product, look no further than this product.

Emily Thompson

@ERThompson

I was so impressed with product! It exceeded my expectations and has made such a difference in my life.

Alex Patel

@Alex_Patel

I can't imagine my life without this product now. It's become an essential part of my routine.

Rachel Stevens

@RaeStevens

I'm so happy I found this product. It's truly amazing!

Michael Wilson

@WilsonM2

I was so impressed with product! It exceeded my expectations and has made such a difference in my life.

Jessica Lee

@JessLeeTraveler

I've tried a lot of products in the past, but this product is hands-down the best. I recommend it to all my friends and family!

@DavidGarciaMania

@johnsmith

I can't believe how much this product has improved my workflow.

Samantha Fernandez

@sam.009

Casey Parram

Resources

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Casey
Parram

Resources

Growth Guides

Newsletter

Casey Parram

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Growth Guides

Newsletter